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PMO directs action against Patanjali for misleading ads

In a letter to the Director, Ayurvedic and Unani Services, Dehradun, Uttarakhand, the Ayush ministry said that “since the subject matter pertains to continuous violations of the Drugs and Magic Remedies (Objectionable Advertisements) Act, 1954, by Divya Pharmacy, it comes under the jurisdiction of the State Licensing Authority, Uttarakhand.”

“Therefore, it is requested to examine the matter and take the necessary action as deemed appropriate and inform your response to the applicant under intimation to this ministry,” the February 2 letter said.

The directions to the Uttarakhand SLA came after RTI activist Dr K V Babu complained to the Prime Minister’s Office (PMO) on January 15 regarding repeated contravention of the DMR (OA) Act, 1954 by Patanjali Ayurved.

“I am thankful to the PMO for the prompt intervention and hope this will end the illegal advertisements by Patanjali Ayurved,” Babu said.

Babu told this paper that his complaints have been pending with the Drugs Controller General of India (DCGI), Union Ayush Ministry and SLA of Uttarakhand since February 2022.

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